HalloBasis looks for long-term partnerships

HalloBasis is open to learn something new


Designing for Community

In what different ways do you want to explore photographic works on a website?

Photo of a woman that looks through a curtain


Evelyn Dragan is a renowned photographer based in Frankfurt. Her work focuses on portrait, fashion, reportage and still life and was published in newspapers and magazines like DIE ZEIT, Architectural Digest and Monocle. Among her prestigious clients are Deutsche Bahn, Caritas, Mercedes Benz and Facebook.

Layout to discover ›Stories‹
Layout to search ›Library‹

The aim of the new website is to offer visitors two options for navigating: discover entire stories and use filters to find specific motifs in the library. The design therefore also differs in the layout. ›Stories‹ draw the visitor immersively into the series of images and focus on individual motifs. Whereas the ›Library‹ offers a quick overview of a variety of motifs.

In general, the design is very subtle and it supports the nostalgic style of Evelyn’s work with the classic serif font and the slightly off-white background. The layout and typography are primarily used for orientation and navigation. All graphic elements are essential.

Intuitive functionality
Understated Design


For Evelyn's large photo archive, we chose Contentful as our headless content management system. With a headless approach, frontend and backend are decoupled and we can therefore develop performant, bespoke and flexible solutions. The gallery was built from scratch and runs 60 frames per second using the requestAnimationFrame() method. This allows us to achieve smooth animations and switch between the large and small view.


Anna Ehrnsperger | Web Development

Mobile phone lays on table
Screenshot Story Mode responsive design

Visit Evelyn's website and enjoy her extraordinary work.

A set table with beautiful ceramic dishes

We help people, brands and organizations to design the communication with their environment. Therefore we specialize in developing visual identity, designing digital experiences and creating content.

Photo of a woman that looks through a curtain

Evelyn Dragan Photography

Discover and Search

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A Calming Experience

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Lead to Grow

HalloBasis Marken des Jahrhunderts Branding Trophy

ZEIT Verlagsgruppe

Marken des Jahrhunderts

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The Future of Building

OSCAR Consulting

Changing Perspectives

Self Initiated

Think Talk Work

Die Geilen 1000 Titel


Die Geilen 1000


Auf der Suche nach alten Sorten (soon)

What We Do →

What We Do →

What We Do →

What We Do →

What We Do →


The foundation of our work is to understand you and your challenges. For us, this means: listening, learning and analyzing. This is the only way we can set common, sustainable and value-creating goals. This strategic and conceptual work is essential for a goal-oriented design.

  • Research and Analysis
  • Input and Insights
  • Values, Mission and Positioning
  • Brand Architecture
  • Naming
  • Brand and Design Guidelines
  • Social Media Concepts


Design is a powerful tool. It helps us to authentically express your identity. It has an internal and external effect. Design organizes and structures your content, making it more accessible. Holistic and long-term thinking, design becomes a company value for you.

  • Visual Identity and Design Systems
  • Webdesign and Development
  • Graphic- and Editorial Design
  • Means of Communication
  • Print Production
  • Spatial Design and Signage


Communication becomes sustainable and valuable when it contributes something of relevance to topics. In order to excite your target group for your topics, you need content that both informs and inspires. It's equally important to understand the context and use the right channels.

  • Art Direction
  • Photography and Video
  • 3D Visuals
  • Motion Design
  • Illustration
  • Tone of Voice
  • Copywriting

Let's Start A Project →

Let's Start A Project →

Let's Start A Project →

Let's Start A Project →

Let's Start A Project →

We love to partner with ambitious and visionary clients. Our approach is driven by passion for our craft and curiosity for your tasks. We are always happy to discuss opportunities and ideas. Just write us an email or give us a call.