HalloBasis looks for long-term partnerships

HalloBasis is open to learn something new

HalloBasis

Designing for Community

HalloBasis

Which award honores a company properly that defines an entire industry in the long term?

HalloBasis Marken des Jahrhunderts Branding Trophy

Brands of the Century is a platform for traditional German companies and hidden champions. These representatives of their respective industry are inducted into a kind of ›Hall of Fame‹ and their success stories are told across numerous channels. This project was developed in collaboration with ›hauser lacour‹.

HalloBasis Marken des Jahrhunderts Signet

Visual Identity

HalloBasis Marken des Jahrhunderts Publikation

Publikation

HalloBasis Marken des Jahrhunderts Trophy Pokal

Trophäe

HalloBasis Marken des Jahrhunderts Zertifikat

Zertifikat

Marken des Jahrhunderts Logo

Visual Identity

The new appearance focuses on recognition and differentiation in increasingly digital formats and media. The brand is confidently and unmistakably marked with RGB blue and the ›100-m‹ as the new symbol. The diverse field of application of design extends from social media to events to books.

Marken des Jahrhunderts Logo Signet Construction
Marken des Jahrhunderts Blue Color RGB Print
Marken des Jahrhunderts Relief 3D

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The ›M‹ for ›Marke‹ in connection with the ›1‹ refers to the position of the brands that gather in the exclusive circle of the ›Brands of the Century‹. At the same time, the logo is reminiscent of a DNA loop that extends into the future.

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Olaf Salié | deutsche-standards.de

Marken des Jahrhunderts Spotify Signet

Marken des Jahrhunderts is creating a series of podcasts with interviews with some of the most famous brands ›Made in Germany‹. Have fun listening to them on Spotify.

Listen here
HalloBasis Marken des Jahrhunderts Exposé Cover

Publications

A high-quality synopsis was designed as the primary acquisition tool. An elaborate production process and the use of a special color created a unique visual and haptic experience.

Marken des Jahrhunderts Exposé Cover
Marken des Jahrhunderts Layout Editorial Design
Marken des Jahrhunderts Exposé Layout
Marken des Jahrhunderts Layout Editorial Design
Marken des Jahrhunderts Exposé Packaging
Marken des Jahrhunderts Exposé Layout
Marken des Jahrhunderts Exposé Stamp
Marken des Jahrhunderts Book Cover Stack
Marken des Jahrhunderts Blue Color Cut
HalloBasis Marken des Jahrhunderts Trophy

Trophy

The central element of the award ceremony is the trophy made of porcelain. Its dynamic rotation takes up the shape and meaning of the logo - constant development. A gold relief on the upper side underlines the value of this object.

Marken des Jahrhunderts Trophy Model front
Marken des Jahrhunderts Trophy Scribbles
Marken des Jahrhunderts Trophy in Hand
Marken des Jahrhunderts Trophy Model top

Certificate

The most important touchpoint for the general public will be the certificates that are placed on the products or in the marketing of the awarded brands. We have developed a responsive certificate system that always communicates concisely - whether digital or analog, large or small, simplified or dense in content.

Marken des Jahrhunderts International Certificate XS Car
Marken des Jahrhunderts Certificate Patch

Find out more about ›Brands of the Century‹, their offers, the application process and all award-winning brands 🏆. Have fun!

Read more

We help people, brands and organizations to design the communication with their environment. Therefore we specialize in developing visual identity, designing digital applications and creating content.

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What We Do →

What We Do →

What We Do →

What We Do →

What We Do →

Strategy

The foundation of our work is to understand you and your challenges. For us, this means: listening, learning and analyzing. This is the only way we can set common, sustainable and value-creating goals. This strategic and conceptual work is essential for a goal-oriented design.

  • Research and Analysis
  • Input and Insights
  • Values, Mission and Positioning
  • Brand Architecture
  • Naming
  • Guidelines

Design

Design is a powerful tool. It helps us to authentically express your identity. It has an internal and external effect. Design organizes and structures your content, making it more accessible. Holistic and long-term thinking, design becomes a company value for you.

  • Visual Identity and Design Systems
  • Webdesign
  • Web Development
  • Graphic- and Editorial Design
  • Stationary
  • Print Production
  • Spatial Design and Signage

Content

Communication becomes sustainable and valuable when it contributes something of relevance to topics. In order to excite your target group for your topics, you need content that both informs and inspires. It's equally important to understand the context and use the right channels.

  • Art Direction
  • Photography and Video
  • 3D Visuals
  • Motion Design
  • Tone of Voice
  • Copywriting
  • Social Media Concepts

How We Do It →

How We Do It →

How We Do It →

How We Do It →

How We Do It →

We love to partner with ambitious and visionary clients. Our approach is driven by curiosity for your tasks and passion for our craft. We have high demands on our own work. That’s why we promote and demand an honest and constructive dialogue throughout our shared process. Together we're going new ways, question conventions and therefore we'll always learn something from each other in the process.

Let's start a project together. We are always happy to discuss opportunities. Just write us an email or give us a call.

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