HalloBasis looks for long-term partnerships

HalloBasis is open to learn something new


Designing for Community

How do you design a brand and its development process for a company's engaging culture?

OSCAR is a management consultancy and at the same time a platform for personal growth. OSCAR changes perspective, so perspective changes you. What's special about this company is the young workforce, which identifies strongly with the corporate culture and the brand.


Visual Identity

HalloBasis OSCAR Consulting Webdesign


HalloBasis OSCAR Consulting Spatial Design

Spatial Design

Content Creation


Today we differ significantly from the student consultancy that we’ve been many years ago. [...] For this reason, it was time to design our corporate design according to these values and competencies.


Lorna Lenzen | oscar.de

Visual Identity

One goal of the redesign was to build a bridge between the current requirements and the origin of the brand. The visual anchor of the appearance - the logo with its optical illusion - was formally adapted to the newly developed slogan ›Changing Perspectives‹. Furthermore, the brand was redesigned to correspond to the energetic and self-confident culture. Therefore we have developed an online style guide so the team can maintain and develop the new brand itself.

OSCAR Consulting Logomark
OSCAR Consulting Employee on PC
Posterwall Typography
OSCAR Consulting Businesscards
OSCAR Consulting Stationary
OSCAR Consulting Website Worker on Tablet


The website was designed to be a rich information platform for OSCAR's three major topics: company, consulting and careers. These areas are clearly distinguished from each other by the three primary colors. The off-white as neutral color for the company itself, the classic blue as the color for consulting and the energetic green as the color for careers.

OSCAR Webdesign Responsive Mobile
OSCAR employee working on PC
OSCAR Consulting Chat Contact Person
OSCAR Consulting Website Digital Now
OSCAR Consulting Spatial Design

Spatial Design

The aim of the spatial design was to use very simple means to bring the new brand to life and make it present in the office itself. In addition, the typographic motifs convey the special corporate culture to both employees and customers in OSCAR-typical jargon.

OSCAR Consulting Posters
OSCAR Consulting Poster Design
OSCAR Consulting Spatial Design Posters
OSCAR Consultancy Spatial Design Poster
OSCAR Consulting Poster Design
Employee leaving the room
OSCAR Consultancy Spatial Design Poster
OSCAR Consulting Poster Design
OSCAR Social Media Topics Editorial

Content Creation

Social media plays the central role in everyday communication at OSCAR. Instagram in particular is used to recruit new talent and to offer a look behind the scenes at OSCAR. For this we have developed editorial formats, an image pool and simple templates that make it easy for the social media team to regularly create authentic content that is on-brand.

OSCAR Content Girl laughing
OSCAR Content
OSCAR Content
OSCAR Content
OSCAR Content

Get to know the great people over at OSCAR Consulting and their unique business culture.

Read more

We help people, brands and organizations to design the communication with their environment. Therefore we specialize in developing visual identity, designing digital experiences and creating content.

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Self Initiated

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Die Geilen 1000 Titel


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Auf der Suche nach alten Sorten (soon)

What We Do →

What We Do →

What We Do →

What We Do →

What We Do →


The foundation of our work is to understand you and your challenges. For us, this means: listening, learning and analyzing. This is the only way we can set common, sustainable and value-creating goals. This strategic and conceptual work is essential for a goal-oriented design.

  • Research and Analysis
  • Input and Insights
  • Values, Mission and Positioning
  • Brand Architecture
  • Naming
  • Brand and Design Guidelines
  • Social Media Concepts


Design is a powerful tool. It helps us to authentically express your identity. It has an internal and external effect. Design organizes and structures your content, making it more accessible. Holistic and long-term thinking, design becomes a company value for you.

  • Visual Identity and Design Systems
  • Webdesign and Development
  • Graphic- and Editorial Design
  • Means of Communication
  • Print Production
  • Spatial Design and Signage


Communication becomes sustainable and valuable when it contributes something of relevance to topics. In order to excite your target group for your topics, you need content that both informs and inspires. It's equally important to understand the context and use the right channels.

  • Art Direction
  • Photography and Video
  • 3D Visuals
  • Motion Design
  • Illustration
  • Tone of Voice
  • Copywriting

Let's Start A Project →

Let's Start A Project →

Let's Start A Project →

Let's Start A Project →

Let's Start A Project →

We love to partner with ambitious and visionary clients. Our approach is driven by passion for our craft and curiosity for your tasks. We are always happy to discuss opportunities and ideas. Just write us an email or give us a call.